MethodKit for Marketing & PR

Description

About MethodKit for Marketing & PR

We believe the ability to quickly and effectively visualize and communicate ideas is crucial in the creation of successful marketing and PR activities. While some communication tools have the tendency to impose certain solutions, our idea is to provide a framework that allows your own creativity to thrive. What you develop is up to you!

MethodKit for Marketing & PR is a tool for companies and organizations to advance their marketing and PR work. It also works well as an interface between an agency and its clients, to discuss efforts to reach out.

The kit consists of 60 cards, each with an essential aspect to keep in mind in your work with marketing and PR. The kit can help you create a grand marketing plan or develop a strategy for your organization’s outreach.

The tool has taken shape during two years of interviewing marketing professionals and startup founders, along with summarizing the most interesting books and articles on the topic.

The Cards

The Icons

The icons have been crafted with usefulness and simplicity in mind. They are representations for the different parts of your work with marketing and PR.

How to use

MethodKit for Marketing & PR can be used in a range of different situations: To prioritize tasks, define the scope, map marketing efforts, sort our what is important and use the cards as discussion starters. They are well suited for the development of marketing plans, in strategic planning, staff meetings, follow-up meetings, product releases, evaluations, client meetings and for brainstorming sessions.

Explore How to use MethodKit in general.

Tech Specification

Standard cards

Number of cards: 60
Size (WxH): 84x55mm
Paper: 350g/m3
Coating: Silk matte lamination
Box: Bookbinder’s cardboard covered with white paper
Included: Protective zip bag, matte coated sticker, folded instruction sheet